Greensboro Online Marketing
One of the easiest and most effective changes you can make today to impact your SEO is to simply change your website title and subtitle.
Your website title and subtitle is one of the main factors that Google uses to determine who you are, what you do, and where you live. I know, there are hundreds of other factors Google uses to determine this stuff as well, site title and subtitle is at the top of the list. After all, it’s what people will see first upon visiting your website.
Suppose my website was titled as follows: “Martin Holsinger – A General Contractor.” The only information Google can draw from that title is my name and a vague description of my job. Google won’t know to recommend my site to homeowners in Yakima, Washington. Google won’t know not to recommend my site to a family searching for a plumber in Sacramento, CA. However, if I changed it to “Holsinger Construction – Custom Home Builder In Yakima, WA.” suddenly Google knows who I am, what I do, and where I serve.
See what I mean? It’s so important that you give your site an accurate title and subtitle.